Invoices Phone

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It can feel challenging to chase up payment of invoices when the economy has been down, but it is important to keep cash flowing into your business so you can cover expenses and meet your obligations to others. As with all dealings in more difficult times, some empathy and a lot of open communication can […]

Following up on invoices in a down economy

cash is not equal to profit

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Have you ever been in a meeting with your accountant, hearing how much profit you’ve made and being congratulated on a lift in performance, but in the back of your mind you’re wondering where the cash is and how you’re going to make payroll tomorrow? Don’t worry, you’re not alone! The problem is that cash […]

Cash is NOT equal to profit

getting paid online

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One of the best things about online shopping is instant, hassle-free payment. Enter your details, click, and you’re done. If your customers can make instant online payments, they’re likely to pay you more quickly – and they’ll appreciate the simplicity too. The details Online payment methods include credit and debit cards, ACH (Automated Clearing House) […]

How to accept payments online – and why it’s smart

forecasts

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For centuries, accounting was all about reviewing historic information – but that only told you about the past, not what was going to happen in the future. If you’re only looking back at past periods and historic numbers, this limits the insights you can achieve for your business. With a backward-looking ideology, it becomes difficult […]

How to use forecasts and scenario-planning

business reports

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Making time to look over your financial reports each month is an important task for any business owner. If you are not taking time to do this, either because you’re too busy, or perhaps you don’t really understand what you’re looking at and it doesn’t make sense to you, then here are 6 reasons we […]

6 Powerful Reasons To Watch Your Financial Reports

productivity

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Productivity is a term associated with strong economies, robust businesses and the efficiency gains of clever staff. If only businesses were efficient, then we would have fewer of them failing, more employment and better incomes for owners and workers alike. In New Zealand, according to Xero Small Business Insights Special Report, Kiwi business productivity fell […]

Why productivity matters and what you can do about it

Pricing

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How should I be pricing my product or service? We’ve all heard the stories about the person that worked in the retail store, misheard an instruction from the owner about pricing a clearance product, mistakenly priced it double and sold them all in a day. Pricing touches everything from your business finances to your product’s […]

Three questions for business success – Part 3: Pricing

Value Proposition

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What makes my product or service attractive – my Value Proposition? Borrowing from the world of advertising, Rosser Reeves of US agency Ted Bates was the first to coin the single minded proposition phrase in his book Reality In Advertising back in 1961. He concluded that unless an ad (or any communication) had a core […]

Three questions for business success – Part 2: Value Proposition

Ideal Customer

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In this series, we will see how three questions for business success are approached and provide some practical tools and techniques for small business owners to answer them. Timeless Questions for Business Owners Since businesses have been in existence, these questions have perplexed most of their owners. Before AI, before the internet, and even before […]

Three questions for business success – Part 1: Ideal Customer

DIY Accounting

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When you’re starting out as a small business owner, the temptation is to go DIY with your accounting. Hiring a professional accountant or tax adviser costs money and that’s an overhead that you can remove by doing all the financial management yourself, right? But is DIY accounting the most sensible option for your business? And […]

DIY accounting vs hiring an accountant: make the right choice for your business